Brand Identity for a Building Business
Brand Identity & Design
Overview
Charas Constructions is a family-owned building business that has been around for over 30 years. They operate on the basis of no surprises and no hidden costs.
Their identity is made up of two elements – the brandmark and the logotype, consisting of a stylised rendering of a three dimensional cube and the letter C as the centrepiece of their name. It has the quality that reflects the company's distinguished history in the industry.
The warm colour not only distinguishes them from their competitors but also reflects their professionalism as a company.
